1. Privacy at a glance
General information
The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data are all data with which you can be personally identified. Detailed information on data protection can be found in our privacy policy listed below this text.
Data collection on our website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find their contact details in the imprint of this website.
How do we collect your data?
Your data is collected in part by you providing it to us. This can be, for example, data you enter into a contact form.
Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g., internet browser, operating system, or time of page access). The collection of this data occurs automatically as soon as you enter our website.
What do we use your data for?
Some of the data is collected to ensure error-free provision of the website. Other data can be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to obtain free information about the origin, recipient and purpose of your stored personal data. You also have the right to request correction, blocking or deletion of this data. For this and further questions on data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
In addition, you have the right under certain circumstances to demand the restriction of processing of your personal data. Details can be found in the privacy policy under "Right to restriction of processing."
Analysis tools and third-party tools
When visiting our website, your surfing behavior can be statistically evaluated. This happens mainly with cookies and so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you.
You can object to this analysis or prevent it by not using certain tools. Detailed information about these tools and your options to object can be found in the following privacy policy.
2. General information and mandatory information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations as well as this privacy policy. When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This privacy policy explains which data we collect and what we use it for. It also explains how and for what purpose this happens. We point out that data transmission over the internet (e.g., when communicating by email) can have security gaps. A complete protection of data against access by third parties is not possible.
Note on the responsible entity
The responsible entity for data processing on this website is:
Parkhotel Altenburg - Fortuna Management GmbH
Phone: 03447 51540
Email: info@parkhotelaltenburg.de
The responsible entity is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).
Revocation of your consent to data processing
Many data processing operations are only possible with your explicit consent. You can revoke a previously given consent at any time. A simple notification by email is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to object to data collection in special cases as well as to direct advertising (Art. 21 GDPR)
If data processing is carried out on the basis of Art. 6 para. 1 lit. e or f GDPR, you have the right to object at any time for reasons arising from your particular situation to the processing of your personal data; this also applies to profiling based on these provisions. The respective legal basis on which a processing is based can be found in this privacy policy. If you object, we will no longer process your affected personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or the processing serves the assertion, exercise or defense of legal claims (objection according to Art. 21 para. 1 GDPR).
If your personal data are processed for direct advertising purposes, you have the right to object at any time to the processing of personal data concerning you for such advertising; this also applies to profiling to the extent that it is related to such direct advertising. If you object, your personal data will no longer be used for direct advertising purposes (objection according to Art. 21 para. 2 GDPR).
Right to lodge a complaint with the competent supervisory authority
In the event of violations of the GDPR, affected persons have the right to lodge a complaint with a supervisory authority, especially in the member state of their habitual residence, workplace or the place of the alleged infringement. The right to complain exists without prejudice to other administrative or judicial remedies. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Service/Anschriften/anschriften_table.html (Germany) and https://www.dsb.gv.at/ueber-die-website/kontakt.html (Austria).
Right to data portability
You have the right to have data which we process based on your consent or in fulfillment of a contract automatically issued to yourself or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done as far as it is technically feasible.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.
Encrypted payment transactions
If, after concluding a paid contract, there is an obligation to transmit your payment data (e.g., account number for direct debit authorization), this data is required for payment processing. Payment transactions via common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. With encrypted communication, your payment data transmitted to us cannot be read by third parties.
Information, blocking, deletion and correction
You have the right at any time within the applicable legal provisions to receive free information about your stored personal data, its origin and recipients, and the purpose of data processing and, if necessary, the right to correct, block or delete this data. For this and further questions regarding personal data, you can contact us at any time at the address given in the imprint.
Right to restriction of processing
You have the right to demand the restriction of processing of your personal data. To do so, you can contact us at any time at the address given in the imprint. The right to restriction of processing exists in the following cases:
If you have restricted the processing of your personal data, these data may only be processed with your consent or for the assertion, exercise or defense of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state, apart from their storage.
Objection to advertising emails
The use of contact data published within the framework of the imprint obligation for sending unsolicited advertising and information materials is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam emails.
3. Data collection on our website
Cookies
The websites partly use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser during your next visit.
You can set your browser to inform you about the setting of cookies and to allow cookies only in individual cases, to exclude the acceptance of cookies for certain cases or in general, and to activate the automatic deletion of cookies when closing the browser. Disabling cookies may restrict the functionality of this website.
Cookies required for the electronic communication process or to provide certain desired functions (e.g., shopping cart function) are stored based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies to technically error-free and optimized provision of its services. Cookies stored for other purposes (e.g., cookies to analyze your surfing behavior) are handled separately in this privacy policy.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files which your browser automatically transmits to us. These are:
A merging of this data with other data sources is not carried out. The collection of this data is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website; for this, server log files must be recorded.
Contact form
If you send us inquiries via the contact form, your data from the inquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent. The processing of the data entered into the contact form is therefore exclusively based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. A simple notification by email is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation. The data you enter in the contact form remains with us until you request us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after completed processing of your request). Mandatory statutory provisions - especially retention periods - remain unaffected.
Inquiry by email, phone or fax
If you contact us by email, phone or fax, your inquiry, including all personal data arising from it (name, inquiry), will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.
Processing of this data is based on Art. 6 para. 1 lit. b GDPR if your inquiry is related to the fulfillment of a contract or is necessary for pre-contractual measures. In all other cases, processing is based on your consent (Art. 6 para. 1 lit. a GDPR) and/or our legitimate interests (Art. 6 para. 1 lit. f GDPR), as we have a legitimate interest in the effective processing of requests sent to us.
The data you send to us via contact requests remains with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g., after completed processing of your request). Mandatory statutory provisions - especially statutory retention periods - remain unaffected.
Registration on this website
You can register on our website to use additional functions. The data you enter is used only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided completely. Otherwise, we will reject the registration.
For important changes, such as changes to the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you.
Processing of the data entered during registration takes place based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke a consent you have given at any time. A simple notification by email is sufficient. The legality of the data processing already carried out remains unaffected by the revocation.
The data collected during registration is stored by us as long as you are registered on our website and will then be deleted. Legal retention periods remain unaffected.
Processing of data (customer and contract data)
We collect, process and use personal data only to the extent necessary for establishing, shaping or changing the legal relationship (inventory data). This is done on the basis of Art. 6 para. 1 lit. b GDPR, which permits the processing of data to fulfill a contract or pre-contractual measures. We only collect, process and use personal data about the use of our internet pages (usage data) to the extent necessary to enable or bill the use of the service by the user.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.
Data transmission upon conclusion of contract for online shops, dealers and goods shipping
We transmit personal data to third parties only if this is necessary for contract processing, for example to companies entrusted with delivery of the goods or the credit institution commissioned with payment processing. No further transmission of data takes place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without your explicit consent, for example for advertising purposes.
The basis for data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data to fulfill a contract or pre-contractual measures.
Data transmission upon conclusion of contract for services and digital content
We transmit personal data to third parties only if this is necessary for contract processing, for example to the credit institution commissioned with payment processing. No further transmission of data takes place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without your explicit consent, for example for advertising purposes. The basis for data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data to fulfill a contract or pre-contractual measures.
Registration with Facebook Connect
Instead of a direct registration on our website, you can register with Facebook Connect. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
If you choose to register with Facebook Connect and click the "Login with Facebook" / "Connect with Facebook" button, you are automatically redirected to the Facebook platform. There you can log in with your user data. This links your Facebook profile with our website or our services. Through this link, we gain access to your data stored at Facebook. These are mainly:
These data are used to set up, provide and personalize your account.
Registration with Facebook Connect and the associated data processing operations are based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time with effect for the future.
For more information, please refer to the Facebook terms of use and Facebook privacy policy. These can be found at: https://de-de.facebook.com/about/privacy/ and https://de-de.facebook.com/legal/terms/.
Comment function on this website
For the comment function on this page, in addition to your comment, information about the time the comment was created, your email address, and if you do not post anonymously, the username you chose is stored.
Storage of IP address
Our comment function stores the IP addresses of users who write comments. Since we do not check comments on our site before they go live, we need this data to be able to take action against the author in case of legal violations such as insults or propaganda.
Subscribing to comments
As a user of the site, you can subscribe to comments after registration. You will receive a confirmation email to verify that you are the owner of the specified email address. You can cancel this function at any time via a link in the info emails. The data entered when subscribing to comments will be deleted in this case; if you have submitted these data to us for other purposes and elsewhere (e.g., newsletter subscription), they will remain with us.
Storage duration of comments
Comments and the associated data (e.g., IP address) are stored and remain on our website until the commented content is completely deleted or the comments must be deleted for legal reasons (e.g., offensive comments).
Legal basis
Storing comments is based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke a consent you have given at any time. A simple notification by email is sufficient. The legality of data processing already carried out remains unaffected by the revocation.
4. Plugins and tools
Google Web Fonts
This site uses so-called web fonts provided by Google for a uniform font display. The Google Fonts are installed locally. No connection to Google servers takes place.
Google Maps
This site uses the map service Google Maps via an API. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.
The use of Google Maps is in the interest of an attractive presentation of our online offers and an easy findability of the places we indicate on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
More information on the handling of user data can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.
Adobe Fonts
Our website uses web fonts from Adobe for a uniform display of certain fonts. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).
When calling up our pages, your browser loads the required fonts directly from Adobe to correctly display them on your device. Your browser establishes a connection to Adobe's servers in the USA. This informs Adobe that our website was accessed via your IP address. According to Adobe, no cookies are stored when providing the fonts.
Adobe is certified under the EU-US Privacy Shield. The Privacy Shield is an agreement between the United States of America and the European Union that aims to ensure compliance with European data protection standards. More information can be found at: https://www.adobe.com/de/privacy/eudatatransfers.html.
The use of Adobe Fonts is necessary to ensure a uniform font appearance on our website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
More information about Adobe Fonts can be found at: https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
The Adobe privacy policy can be found at: https://www.adobe.com/de/privacy/policy.html.
YouTube with enhanced data protection
Our website uses plugins from the YouTube website. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in enhanced privacy mode. According to YouTube, this mode ensures that YouTube does not store information about visitors to this website before they watch the video. However, data transmission to YouTube partners is not necessarily excluded by the enhanced privacy mode. For example, YouTube establishes a connection to the Google DoubleClick network regardless of whether you watch a video or not.
As soon as you start a YouTube video on our website, a connection to YouTube's servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.
Furthermore, YouTube may store various cookies on your device after starting a video. These cookies allow YouTube to obtain information about visitors to our website. This information is used, among other things, to record video statistics, to improve user-friendliness, and to prevent fraud attempts. The cookies remain on your device until you delete them.
Where applicable, additional data processing operations may be triggered after starting a YouTube video, over which we have no influence.
The use of YouTube is in the interest of attractive presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
Further information about data protection on YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.
Vimeo
Our website uses plugins from the video portal Vimeo. Provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.
If you visit one of our pages equipped with a Vimeo plugin, a connection to Vimeo's servers is established. Vimeo is informed which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged in to your Vimeo account, you allow Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.
The use of Vimeo is in the interest of attractive presentation of our online offering. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
Further information on the handling of user data can be found in Vimeo's privacy policy at: https://vimeo.com/privacy.
SoundCloud
Plugins from the social network SoundCloud (SoundCloud Limited, Berners House, 47-48 Berners Street, London W1T 3NF, Great Britain) may be integrated on our pages. You can recognize the SoundCloud plugins by the SoundCloud logo on the affected pages.
When you visit our pages and activate the plugin, a direct connection is established between your browser and the SoundCloud server. SoundCloud thereby receives the information that you have visited our site with your IP address. If you click the "Like" or "Share" button while logged into your SoundCloud user account, you can link and/or share the content of our pages with your SoundCloud profile. This allows SoundCloud to assign the visit to our pages to your user account. We point out that as the provider of the pages, we have no knowledge of the content of the transmitted data and their use by SoundCloud.
The use of SoundCloud is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Further information can be found in the SoundCloud privacy policy: https://soundcloud.com/pages/privacy.
If you do not want SoundCloud to assign the visit of our pages to your SoundCloud user account, please log out of your SoundCloud user account before activating content of the SoundCloud plugin.
Spotify
Functions of the music service Spotify are integrated on our pages. Provider is Spotify AB, Birger Jarlsgatan 61, 113 56 Stockholm, Sweden. You can recognize the Spotify plugins by the green logo on our page. An overview of the Spotify plugins can be found at: https://developer.spotify.com.
When visiting our pages, a direct connection between your browser and the Spotify server can be established via the plugin. Spotify thus receives the information that you have visited our site with your IP address. If you click the Spotify button while logged into your Spotify account, you can link the content of our pages to your Spotify profile. Spotify can thus assign the visit to our pages to your user account.
Data processing is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the appealing acoustic design of its website.
More information can be found in Spotify's privacy policy: https://www.spotify.com/de/legal/privacy-policy/.
If you do not want Spotify to assign the visit of our pages to your Spotify user account, please log out of your Spotify user account.
Zendesk
To process user inquiries, we use the CRM system Zendesk. Provider is Zendesk, Inc, 1019 Market Street in San Francisco, CA 94103 USA.
We use Zendesk to process your inquiries quickly and efficiently. The legal basis for the processing of your data is the legitimate interest based on Art. 6 para. 1 lit. f GDPR.
Zendesk is certified as a U.S. provider under Privacy Shield and is therefore committed to complying with EU data protection law. In addition, we have concluded a data processing agreement (Data Processing Agreement, DPA) with Zendesk. This ensures that Zendesk uses user data only within the framework of the EU data protection standards exclusively for processing inquiries and does not pass it on to third parties.
You can send inquiries only by providing an email address and without providing your name.
If you do not agree to the processing of your inquiry via Zendesk, you can alternatively communicate with us via email, telephone or fax.
More information can be found in Zendesk's privacy policy: https://www.zendesk.de/company/customers-partners/privacy-policy/.
Google reCAPTCHA
We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on our websites. Provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
reCAPTCHA is intended to verify whether data entry on our websites (e.g., in a contact form) is made by a human or an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. reCAPTCHA evaluates various information for the analysis (e.g., IP address, length of stay of the website visitor on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place.
Data processing is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and from spam.
More information on Google reCAPTCHA and Google's privacy policy can be found at the following links: https://policies.google.com/privacy?hl=de and https://www.google.com/recaptcha/intro/v3.htmll.
Use of EverCAPTCHA
To secure our contact form against unwanted use, we use the EverCAPTCHA service of our website creator and host United Media AG, Hansaallee 299, 40549 Düsseldorf. This service is provided by the sub-processor: wwwe GmbH, Hansaallee 299, 40549 Düsseldorf. EverCAPTCHA allows the distinction of whether data input into the contact form is actually made by a human or abused in an automated manner by a machine, a so-called spambot.
For this purpose, various questions are asked when using our forms (e.g., "Click on a symbol X" etc.). EverCAPTCHA stores all failed attempts of a user, an IP address via a session ID stored in local storage. The session ID is transmitted via JavaScript on each request to the server. If 30 incorrect entries occur, the user's IP address is permanently stored in a database for spam protection. Otherwise, the IP addresses are deleted within 7 days.
YourRate widget
We have implemented a review widget on our website. You can learn general information about widgets there: https://de.wikipedia.org/wiki/Widget.
The widget we use is implemented as part of our website offering by yourrate.com. The provider of this service is the subcontractor of our provider, namely Euroweb Internet GmbH, Hansaallee 299, 40549 Düsseldorf. We have concluded corresponding agreements with our processors and them with their subcontractors. Further details on data processing can also be found in the terms and conditions under https://www.yourrate.com/de/agb (hereinafter: YourRate).
Data requested by YourRate are provided through the review widget on our website. When the widget is called, your device establishes a connection to YourRate servers via the browser used. This mainly collects your IP address. A merging of this data with other data sources does not take place. The temporary storage of the IP address by the system is technically necessary to deliver the website including widgets to your device. No tracking or statistical analysis takes place in particular.
5. Social media
Integration of social media content
On this website, we have integrated a tool for implementing social media content from Curator Group, 69 Ruthven Street, Bondi Junction, NSW 2022 Australia. Details of the data processing related to the service can be found in the provider's privacy policy, https://curator.io/privacy-policy. The legal basis for the integration of the tool is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in optimizing user-friendliness of the website and enabling the embedding of social media posts.
Social media plugins with Shariff
Plugins from social media (e.g., Facebook, Twitter, Google+, Instagram, Pinterest, XING, LinkedIn, Tumblr) are used on our pages.
You can generally recognize the plugins by the respective social media logos. To ensure data protection on our website, we only use these plugins together with the so-called "Shariff" solution. This application prevents the plugins integrated on our website from transmitting data to the respective provider already when entering the page.
Only when you activate the respective plugin by clicking on the associated button, a direct connection to the provider's server is established (consent). As soon as you activate the plugin, the respective provider receives the information that you have visited our site with your IP address. If you are simultaneously logged into your respective social media account (e.g., Facebook), the respective provider can assign the visit of our pages to your user account.
Activating the plugin constitutes consent in the sense of Art. 6 para. 1 lit. a GDPR. You can revoke this consent at any time with effect for the future.
Facebook plugins (Like & Share buttons)
Plugins of the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated on our pages. You can recognize the Facebook plugins by the Facebook logo or the "Like" button on our site. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.
When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of our pages on your Facebook profile. Facebook can thus assign the visit of our pages to your user account. We point out that as the provider of the pages, we have no knowledge of the content of the transmitted data and their use by Facebook. Further information can be found in Facebook's privacy policy at: https://de-de.facebook.com/privacy/explanation.
If you do not want Facebook to assign the visit of our pages to your Facebook user account, please log out of your Facebook user account. The use of Facebook plugins is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Use of juicer.io
On this website, we have integrated a tool for implementing social media content from provider saas.group LLC, 304 S. Jones Blvd #1205, Las Vegas NV 89107, USA. Details of the data processing in connection with the service can be found in the provider's privacy policy, https://www.juicer.io/privacy. The legal basis for the integration of the tool is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in optimizing user-friendliness of the website and enabling the embedding of social media posts.
Twitter plugin
Functions of the service Twitter are integrated on our pages. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transmitted to Twitter. We point out that as the provider of the pages, we have no knowledge of the content of the transmitted data and its use by Twitter. Further information can be found in Twitter's privacy policy at: https://twitter.com/de/privacy.
The use of the Twitter plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. You can change your privacy settings at Twitter in the account settings at https://twitter.com/account/settings.
Google+ plugin
Provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Collection and sharing of information: By using the Google+ button, you can publish information worldwide. Through the Google+ button, you and other users receive personalized content from Google and our partners. Google stores both the information that you have given a +1 for content and information about the page you viewed when clicking +1. Your +1s can appear as hints together with your profile name and photo in Google services such as search results or your Google profile, or elsewhere on websites and ads on the internet.
Google records information about your +1 activities to improve Google services for you and others. To use the Google+ button, you need a worldwide visible, public Google profile that contains at least the name selected for the profile. This name is used in all Google services. In some cases, this name may also replace a different name that you used when sharing content via your Google account. The identity of your Google profile may be displayed to users who know your email address or have other identifying information about you.
Use of collected information: In addition to the purposes described above, the information provided by you is used in accordance with applicable Google privacy policies. Google may publish aggregated statistics about the +1 activities of users or pass these on to users and partners such as publishers, advertisers, or affiliated websites. The use of the Google+ plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Instagram plugin
Functions of the Instagram service are integrated on our pages. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged into your Instagram account, you can link the content of our pages with your Instagram profile by clicking the Instagram button. This allows Instagram to assign the visit of our pages to your user account. We point out that as the provider of the pages, we have no knowledge of the content of the transmitted data and their use by Instagram.
The use of the Instagram plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
More information can be found in Instagram's privacy policy: https://instagram.com/about/legal/privacy/.
Tumblr plugin
Our pages use buttons from the service Tumblr. Provider is Tumblr, Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA.
These buttons allow you to share a post or page on Tumblr or follow the provider on Tumblr. When you call up one of our websites with a Tumblr button, the browser establishes a direct connection with the servers of Tumblr. We have no influence on the extent of the data that Tumblr collects and transmits using this plugin. Currently, the user's IP address and the URL of the respective website are transmitted.
The use of the Tumblr plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Further information can be found in Tumblr's privacy policy at: https://www.tumblr.com/privacy/de.
LinkedIn plugin
Our website uses functions of the LinkedIn network. Provider is the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Every time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our websites with your IP address. If you click the "Recommend Button" of LinkedIn and are logged into your account on LinkedIn, LinkedIn can assign your visit to our website to you and your user account. We point out that as the provider of the pages, we have no knowledge of the content of the transmitted data and their use by LinkedIn.
The use of the LinkedIn plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Further information can be found in LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.
XING plugin
Our website uses functions of the XING network. Provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.
Every time one of our pages containing XING functions is accessed, a connection to XING servers is established. As far as we know, no personal data are stored in this process. In particular, no IP addresses are stored or usage behavior analyzed.
The use of the XING plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Further information on data protection and the XING Share button can be found in the XING privacy policy at: https://www.xing.com/app/share?op=data_protection.
Pinterest plugin
Our site uses social plugins from the social network Pinterest, operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103-490, USA ("Pinterest").
When you open a page containing such a plugin, your browser establishes a direct connection to Pinterest's servers. The plugin transmits log data to the Pinterest server in the USA. These log data may include your IP address, the address of the visited websites that also contain Pinterest functions, type and settings of the browser, date and time of the request, your use of Pinterest, and cookies.
The use of the Pinterest plugin is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media.
Further information on the purpose, scope, further processing, and use of data by Pinterest as well as your rights and options to protect your privacy can be found in Pinterest's privacy policy: https://policy.pinterest.com/de/privacy-policy.
6. Analytics tools and advertising
Hotjar
This website uses Hotjar. Provider is Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (Website: https://www.hotjar.com).
Hotjar is a tool for analyzing your user behavior on our website. With Hotjar, we can record your mouse and scroll movements and clicks. Hotjar can also determine how long you remained with the mouse pointer on a specific spot. From this information, Hotjar creates so-called heatmaps to determine which areas of the website are preferred by visitors.
Furthermore, we can ascertain how long you stayed on a page and when you left it. We can also detect at which point you abandoned your input in a contact form (so-called conversion funnels).
In addition, direct feedback from website visitors can be collected with Hotjar. This function serves to improve the website offerings of the operator.
Hotjar uses cookies. Cookies are small text files stored on your computer and saved by your browser. They serve to make our offer more user-friendly, effective and secure. These cookies allow us, in particular, to determine whether our website was visited with a certain device or whether Hotjar's functions were disabled for the respective browser. Hotjar cookies remain on your device until you delete them.
You can set your browser to be informed about the setting of cookies and to allow cookies only in individual cases, exclude accepting cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may restrict the functionality of this website.
The use of Hotjar and the storage of Hotjar cookies are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website offerings and its advertising.
Deactivating Hotjar
If you want to deactivate data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/policies/do-not-track/
Please note that deactivation of Hotjar must be done separately for each browser or device.
More information about Hotjar and the data collected can be found in the Hotjar privacy policy at the following link: https://www.hotjar.com/legal/policies/privacy/
Data processing agreement
We have concluded a data processing agreement with Hotjar to implement the strict European data protection regulations.
Google Analytics
This website uses functions of the web analytics service Google Analytics. Provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics uses so-called "cookies." These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Storing Google Analytics cookies and using this analysis tool is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website offerings and its advertising.
IP anonymization
We have activated the IP anonymization function on this website. As a result, your IP address is shortened by Google within member states of the European Union or other parties to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google uses this information to evaluate your use of the website, to compile reports on website activity, and to provide other services relating to website and Internet use to the website operator. The IP address transmitted by your browser within Google Analytics is not merged with other Google data.
Browser plugin
You can prevent the storage of cookies by adjusting your browser software; however, please note that in this case you may not be able to use all the features of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Opposition to data collection
You can prevent the collection of your data by Google Analytics by clicking the following link. This will set an opt-out cookie that prevents the collection of your data during future visits to this website: Disable Google Analytics.
More information on the use of user data by Google Analytics can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Data processing
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic characteristics with Google Analytics
This website uses the "demographic characteristics" feature of Google Analytics. This allows reports to be created that contain statements about the age, gender, and interests of site visitors. These data come from interest-based advertising from Google as well as visitor data from third-party providers. These data cannot be assigned to any particular person. You can deactivate this feature at any time via the ad settings in your Google account or generally prohibit the collection of data by Google Analytics as described under "Opposition to data collection."
Storage duration
Data stored by Google on a user and event level that are connected with cookies, user IDs (e.g., User ID), or advertising IDs (e.g., DoubleClick cookies, Android advertising ID) are anonymized or deleted after 14 months. Details can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=de.
Google Analytics Remarketing
Our websites use the functions of Google Analytics Remarketing in connection with the cross-device functions of Google AdWords and Google DoubleClick. Provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
This function enables the ad audiences created with Google Analytics Remarketing to be linked with the cross-device functions of Google AdWords and Google DoubleClick. This way, interest-based, personalized advertising messages, which were adjusted to you depending on your previous usage and surfing behavior on one device (e.g., mobile phone), can also be displayed on another of your devices (e.g., tablet or PC).
If you have given corresponding consent, Google links your web and app browser history with your Google account for this purpose. In this way, on each device on which you log in with your Google account, the same personalized advertising messages can be displayed.
To support this function, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data in order to define and create audiences for cross-device advertising.
You can permanently object to cross-device remarketing/targeting by disabling personalized advertising; follow this link: https://adssettings.google.com/.
The summary of the data collected in your Google account is based solely on your consent, which you give or revoke at Google (Art. 6 para. 1 lit. a GDPR). For data collection processes not linked to your Google account (e.g., because you do not have a Google account or have objected to the linkage), data collection is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest is that the website operator has an interest in anonymized analysis of website visitors for advertising purposes.
Further information and data privacy policies can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de.
Google AdSense
This website uses Google AdSense, a service for embedding advertisements by Google Inc. ("Google"). The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google AdSense uses so-called "cookies," text files stored on your computer that enable analysis of website use. Google AdSense also uses so-called web beacons (invisible graphics). Through these web beacons, information such as visitor traffic on these pages can be evaluated. The information generated by cookies and web beacons about the use of this website (including your IP address) and delivery of advertising formats is transmitted to a Google server in the USA and stored there. This information may be passed on by Google to its contractual partners. However, Google will not associate your IP address with other data stored by you. The storage of AdSense cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website offerings and its advertising. You can prevent the installation of cookies by setting your browser software accordingly; however, please note that in this case you may not be able to use all the functions of this website to the full extent. By using this website, you agree to the processing of data collected about you by Google in the manner and for the purposes described above.
Google AdWords and Google conversion tracking
This website uses Google AdWords. AdWords is an online advertising program from Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
As part of Google AdWords, we use the so-called conversion tracking. When you click on an ad placed by Google, a cookie for conversion tracking is set. Cookies are small text files that the internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used for personal identification of users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.
Each Google AdWords customer receives a different cookie. Cookies cannot be tracked across the websites of AdWords customers. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked their ads and were redirected to a page with a conversion tracking tag. However, they do not receive information that would allow the identification of users. If you do not wish to participate in the tracking, you can object to this use by disabling the Google Conversion Tracking cookie in the user settings of your internet browser. You will then not be included in the conversion tracking statistics.
The storage of "conversion cookies" and the use of this tracking tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website offerings and its advertising.
More information about Google AdWords and Google conversion tracking can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.
You can set your browser to be informed about the setting of cookies and to allow cookies only in individual cases, exclude accepting cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may restrict the functionality of this website.
IONOS WebAnalytics
This website uses the analytics services of IONOS WebAnalytics (hereinafter: IONOS). Provider is 1&1 IONOS SE, Elgendorfer Straße 57, D - 56410 Montabaur. In the context of analyses with IONOS, visitor numbers and behavior (e.g., number of page views, duration of a website visit, bounce rates), visitor sources (i.e., from which page the visitor comes), visitor locations, as well as technical data (browser and operating system versions) can be analyzed. For this purpose, IONOS stores particularly the following data:
The storage and analysis of data are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the statistical analysis of user behavior to optimize both its website offerings and its advertising. If corresponding consent was requested, processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.
More information about data collection and processing by IONOS WebAnalytics can be found in the privacy policy of IONOS at the following link: https://www.ionos.de/terms-gtc/index.php?id=6.
Data processing agreement
We have concluded a data processing agreement with IONOS. This agreement is intended to ensure the data protection-compliant handling of your personal data by IONOS.
WordPress Stats
This website uses the WordPress Stats tool to statistically evaluate visitor accesses. Provider is Automattic Inc., 60 29th Street #343, San Francisco, CA 94110-4929, USA.
WordPress Stats uses cookies that are stored on your computer and allow analysis of website use. The information generated by the cookies about the use of our website is stored on servers in the USA. Your IP address is anonymized after processing and before storage.
"WordPress Stats" cookies remain on your device until you delete them. Storing "WordPress Stats" cookies and using this analysis tool is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the anonymized analysis of user behavior to optimize both its website and its advertising.
You can set your browser to be informed about the setting of cookies and to allow cookies only in individual cases, exclude accepting cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may restrict the functionality of our website.
You can object to the collection and use of your data for the future by setting an opt-out cookie in your browser with a click on this link: https://www.quantcast.com/opt-out/.
If you delete the cookies on your device, you must set the opt-out cookie again.
Meta-Pixel (formerly Facebook Pixel)
This website uses conversion measurement pixels from Facebook/Meta. Provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transmitted to the USA and other third countries.
Thus, visitor behavior can be tracked after they have been redirected to the provider's website by clicking on a Facebook advertisement. This allows the effectiveness of Facebook ads to be statistically evaluated for market research purposes and future advertising measures to be optimized.
The collected data is anonymous to us as the operator of this website, and we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook, so a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Use Policy (https://de-de.facebook.com/about/privacy/). This enables Facebook to place advertisements on Facebook pages as well as outside of Facebook. This use of the data cannot be influenced by us as the website operator.
This service is used based on your consent according to Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.
If personal data is collected and transmitted to Facebook using this tool on our website, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of data and its transmission to Facebook. The subsequent processing by Facebook after transmission is not part of the joint responsibility. The tasks incumbent on us jointly are recorded in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. Data subject rights (e.g., information requests) concerning the data processed by Facebook can be asserted directly at Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendu and https://de-de.facebook.com/help/566994660333381. Further notes on protecting your privacy can be found in Facebook's data protection information: https://de-de.facebook.com/about/privacy/.
You can also deactivate the remarketing feature "Custom Audiences" in the ad settings area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do so, you must be logged in to Facebook.
If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.